VATRENI means "fiery" in Croatian, a nickname the national team is proud of. VATRENI is also an acronym for our vision: Virtual, Transparent, and Rewarding, which describes how the product operates.
It is the official loyalty token of the Croatian Football Federation, launched in beta form locally for Croatian fans in February 2022 via the official VATRENI website (https://token.hns-cff.hr/en). The aim is to build a loyalty program by creating opportunities for fans to experience and connect with the national team and sponsors in new ways, by bringing together local fans and businesses. The Croatian Football Federation plans to adopt this approach globally to engage and reward its international fan base.
The idea is to drive all innovation projects related to Web3 through this innovative and rewarding program. A team of external experts has come together to build an exciting utility-driven approach. This focuses on rewarding fans who purchase or collect digital tokens that can be redeemed for various utilities such as tickets, merchandise, physical and digital collectibles, Metaverse-related products, and more.
The federation is also building a strong network of partners, with VATRENI tokens being integrated into multiple exciting ecosystems, or where token holders will benefit from these projects. The plan is to announce these partnerships within the next six months. Additionally, taking a different approach, they are gathering fans, sponsors, and teams within their ecosystem rather than relying on third-party platforms.