DIDP (Decentralized Information Distribution Platform) aims to reshape the digital advertising industry by leveraging blockchain technology. Through the peer-to-peer information transmission, transparency of the public ledger, and characteristics of smart contracts that blockchain brings, DIDP utilizes smart contracts and TOKEN economics to achieve data openness and make information distribution truly effective. Its ultimate goal is to create a "highly efficient, genuine, and transparent decentralized information distribution system." Not only can DIDP provide B-end users with more precise targeting services, but it also allows C-end users to receive incentives while acquiring information, making self-propagation of information within target communities possible.