SWAGG is a diversified social website centered around the SWAGG community. The founders see it more as a "social experiment." There are various uses for SWAGG, allowing token holders to participate in the entire ecosystem built around the SWAGG token. This includes acquiring artwork within the SWAGG network, receiving airdrop rewards before public sales, funding projects initiated by the community, earning rewards for sharing valuable content, exchanging tokens for community creations, and making suggestions and voting on proposals for the SWAGG community.