MediaLink, the worlds first blockchain project dedicated to transforming the outdated traditional non-digital advertising media industry with practical implementation, targets the pain points of data silos, fraud, and uneven distribution of benefits in the traditional advertising industry. MediaLink turns every user into a node in a distributed network, mining through an attention proof mechanism, empowering traditional advertising with new interactive and data-driven characteristics. This connects advertisers, media owners, creatives, and users, with a clear business model that reshapes the trillion-dollar advertising industry ecosystem. The Media Value Pact Token (MVPT) is the token of the MediaLink project.