Refereum is a decentralized game social marketing platform based on blockchain technology. The Refereum platform reduces the cost of game marketing by directly rewarding gamers and streamers on live streaming websites, establishing a transparent trading platform between game developers, streamers, and gamers. Since its launch two months ago, over 150,000 gamers have joined Refereum and earned points on the platform. The solution provided by Refereum can be easily transferred to other vertical industries. The founding team of Refereum consists of veterans from the gaming industry and well-known blockchain developers.

Project Vision

Refereum will help gamers and bloggers earn more, enable game developers to reduce marketing costs, and pay streamers directly for advertising without intermediaries. Many developers struggle with selling their games. The Refereum platform provides developers with a new way to increase their player base at a lower cost. Refereum can be freely installed, allowing game developers to make recommendations. Additionally, clients only pay for the referrals who purchase the game, ensuring that the cost-to-benefit ratio is in their favor.

Roles in the Project

Developers (Game Companies)
Developers purchase RFR (Refereum tokens) and add the Refereum Unity plugin to their games. They offer various RFR rewards for promoters tasks and players in-game achievements, all of which is governed by smart contracts.
Promoters (Streamers, Influencers, etc.)
Promoters earn RFR through tasks when verifiable events occur, such as when new players register using a referral code linked to the promoters Twitch or YouTube channels. They receive corresponding RFR tokens, which they can later sell for revenue.
Players
Players earn RFR by completing tasks, such as achieving in-game milestones. They can also sell RFR to generate income or use it to purchase in-game items. An interesting point about the design of the Refereum ecosystem is how it blurs the distinction between game promoters and players in the online gaming industry. An individual can perform both types of tasks simultaneously, for example, winning an esports competition while promoting the game through referral links.
Its clear that Refereum aims to create a three-party network where developers benefit from low costs and hassle, promoters gain effective profit channels, and players can earn money through sharing referral links and playing games.
Related Links:
https://www.jianshu.com/p/146f4429e17b

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